Fleishr

No Shit

The New York Times and sociology often have something very basic in common: the knack of pointing out the obvious.

But while many people are familiar with Googlegängers, a fundamental question has gone unanswered: Why do so many feel a connection — be it kinship or competition — with utter strangers just because they share a name? Social science, it turns out, has an answer. It is because human beings are unconsciously drawn to people and things that remind us of ourselves.

Unfortunately, though, like most things the Times or sociology does, there is a glimmer of an interesting fact in there, so mockery is not 100 percent fulfilling.

In studies involving Internet telephone directories, Social Security death index records and clinical experiments, Brett Pelham, a social psychologist, and colleagues have found in the past six years that Johnsons are more likely to wed Johnsons, women named Virginia are more likely to live in (and move to) Virginia, and people whose surname is Lane tend to have addresses that include the word “lane,” not “street.”